News from The Garner Group

Those who work in regulatory affairs are a bridge between manufacturers and those who set and reinforce standards. Regulatory affairs officers ensure that products such as pharmaceuticals, health supplements, and others are compliant to legislative rules and regulations.  

By Sheldon Baker

Last month, we recommended a blog, YouTube Channel and SEO strategy to help build a greater content marketing program. Here are three more tips to help you expand and promote your company and products.

Today's consumer is generally much more informed and more proactive about their health. Thanks to the internet and the marketing efforts of dietary supplements manufacturers, more and more people are taking steps to attain and retain their health.

More and more people are taking steps to get healthy which has increased the use of Nutraceuticals not only in U.S but around the world. To ensure that consumers are getting quality products, the federal government created and reinforces Good Manufacturing (GMP) requirements.

GMP is also referred...

According to Euromonitor International, the consumer health industry in the U.S will remain a big part of the country's growth and development. The industry is projected to reach US$77 billion by the year 2021.

However, change is in the air with the change of administration. For instance, a meeting...

In the U.S, the dietary supplement industry is regulated. Regulation is done by the Food and Drug Administration (FDA) and the Federal Trade Commission (FTC), which are federal agencies. There are also government regulatory agencies in all the states. Every aspect of dietary supplements takes place...

The role of the Director of International Sales is to manage the company's business outside of the United States. You will be responsible for identifying countries with business potential for the company's brands and creating strategies and tactics to penetrate these markets.

The Chief Marketing Officer will be responsible for all strategic planning and execution of the company product portfolio including branding, product development/design, and sales messaging. The mission of this position is to build the brands, expand the market strategy and provide executive...

While every employee who has the skills and experience to do a job deserves the same opportunity to grow and progress in their career, identifying high potential employees is important. A survey of 45 companies worldwide done by Harvard Business Review indicated that half of the respondents said...