Director of Customer Marketing

Posted by SRA Admin on Jan 26 2017

The Director of Customer Marketing is a key role in the organization and within the Sales organization. This position will act as the key liaison between Field Sales and Brand Marketing as well as between Field Sales and the rest of the organization.

 As the Director of Customer Marketing, this person will have an in-depth knowledge of key customers across all channels (Food, Drug, Mass, Club, Specialty, and On-Line) including their go to market strategies, promotions and merchandising tactics. This position will have responsibilities spanning: 

  1. Customer planning & management; 
  2. Business analysis and process development; and; 
  3. Sales representation with key company processes

Requirements:

  • Minimum of 10 years experience in CPG food, beverage or personal care categories in sales/trade marketing/shopper marketing
  • Experience managing trade spending a must
  • Work effectively with both internal cross functional teams and with customers as necessary
  • Self-starter who is comfortable working autonomously; high energy level is essential.

  • Strong communication skills to inspire and lead peers while instilling confidence within the organization.

  • Knowledgeable of Nielsen/IRI and other syndicated research tools and display strong category management skills.

  • Bachelors degree in Business or related field or equivalent experience; Ten years or more experience in health and wellness or related categories

  • Proficient in forecasting, including existing products and new product launches.

 

To learn more abour this role or apply, send your resume to infor@thegarnergrp.com with the title of the job in the subject line or submit your resume below. 

 

Submit Your Resume  

 

 

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